About Cannopic Research
Marketing isn’t just about getting your name out there. It’s about turning attention into action and making sure every step delivers real ROI.
At Cannopic Research, I don’t just write emails. I build complete marketing systems that align your data, tools, and messaging into one clear strategy. The goal is simple: drive sustainable, measurable growth for brands that want and need more than just clicks.
Every business has its own voice, audience, and goals. That’s why I create custom strategies that actually reflect who you are and what your customers care about. No generic templates. No wasted spend. Just marketing that gets results.
Whether you need a clear roadmap or a done-for-you system, I design frameworks that improve ROI and keep growing with your business.
Why Cannopic Research?
I’ve always been fascinated by the Egyptians. Their obsession with preservation, their mastery of systems, and their ability to build something that lasts for centuries. They understood that survival wasn’t just about the present. It was about protecting the most vital pieces of their legacy.
That’s exactly how I approach marketing.
The Egyptians used Canopic Jars to safeguard the most essential organs for the afterlife. At Cannopic Research, I do the same—but for businesses. I preserve what makes your brand truly valuable, refine it into a high-converting strategy, and ensure it stands the test of time.
Because in today’s digital world, only the brands that truly understand their voice, messaging, and systems will outlast the trends.
Let’s build something that works now and keeps growing for years to come.
About The Founder
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I’m Chris Machovina—a direct response marketer with a unique edge. I specialize in email marketing, blending creative strategy with a strong background in tech and programming. It’s a rare combination that lets me push email marketing further than most marketers & agencies ever dare to imagine. |
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My focus isn’t on cookie-cutter solutions—I help brands express who they are and what they stand for, transforming their vision into a marketing strategy that connects, converts, and drives real results.
Over the years, I’ve worked with a wide range of industries, including:
- Home Goods & Home Decor
- Retail & Consumer Electronics
- Print-on-Demand & Art Stores
- High-Ticket & Luxury Items
- Travel Gear & Camping Equipment
- Office Equipment & Furniture
- SaaS & Gaming Accessories
- Fashion & Religious Fashion
- Food & Supplements
- Garden Supply & Landscaping Decor
- Wholesale & First Responder Gifts
- Restaurant & Hospitality
- Books, Gifts, and Influencer Merch
From Black Friday blowouts to $500,000 charity launches and YouTuber merch drops, I’ve turned email programs into profit powerhouses. My best individual campaigns have generated over $75,000 each, and I’ve managed accounts producing more than $200,000 a month in email-attributable revenue—per account.
Across all my work, I’ve driven over $7 million in directly attributable revenue through email marketing alone over the last 4 years.
I’ve also produced copy for a top 100 Entrepreneur recognized by Barack Obama—proving that the strategies I build don’t just work, they work at the highest level.
But my work isn’t just about numbers—it’s about creating emails that feel like an extension of your brand’s identity. I design smarter, more effective systems that leverage programming and data insights to make your email marketing stand out. It’s no surprise that some of the processes I’ve developed are now used within agencies.
I take pride in simplifying complex ideas, breaking them down into actionable steps, and crafting email programs that don’t just perform—they capture the heart of your brand while driving serious revenue.
If you’re ready to transform your email marketing into a powerful, profit-driving system, let’s talk.
